PHWP: Abstract Detail: Safety at work is a social program not a reward program

Focuses on workplace safety programs. The author suggests that a focus on individual safety – as a way to save the company money or to earn individual rewards – has little effect on employee motivation to participate in safety initiatives. Because people tend to believe that “accidents won’t happen to me,” all of the focus on individual safety is ignored. Instead, the article suggests shifting the emphasis from the individual to those that would be impacted should that individual get hurt (especially the family). This has occurred within the life insurance industry and among smoking cessation programs, as a way to get people to think about the family that would be affected should something happen to them.

I2I (2010, February 26). Safety at work is a social program not a reward program. Incentive Intelligence [Online]. Retrieved March 1, 2010, from www.i2i-align.com.